Conversation Orchestration

Twilio SIGNAL 2026: Unified Customer Engagement at Scale

Twilio SIGNAL 2026: Unified Customer Engagement at Scale

At SIGNAL 2025, Twilio showcased five enterprise customers and announced three new products aimed at unifying multi-channel customer interactions. ECI Research examines the architectural shift toward converged CDP, AI orchestration, and communications infrastructure, and what it means for enterprise buyers and developers evaluating platform consolidation strategies.

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Twilio Conversations: Analyst Take on the Agent Infrastructure Play

Twilio Conversations: Analyst Take on the Agent Infrastructure Play

Twilio announced Conversations, a new platform layer comprising four products: Conversation Orchestrator, Memory, Intelligence, and Agent Connect. The suite targets the fragmentation problem that stalls conversational AI deployments at production scale. ECI Research analysts examine who wins, what it means for developers and ITDMs, and where the roadmap goes next.

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