Samantha Weston

Author: Samantha Weston

Author

  • With over 15 years of hands-on experience in operations roles across legal, financial, and technology sectors, Sam Weston brings deep expertise in the systems that power modern enterprises such as ERP, CRM, HCM, CX, and beyond. Her career has spanned the full spectrum of enterprise applications, from optimizing business processes and managing platforms to leading digital transformation initiatives.

    Sam has transitioned her expertise into the analyst arena, focusing on enterprise applications and the evolving role they play in business productivity and transformation. She provides independent insights that bridge technology capabilities with business outcomes, helping organizations and vendors alike navigate a changing enterprise software landscape.

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Vubiquity and Eluvio Redefine Streaming Economics at NAB 2026
Application Development, Cloud, Media and Entertainment

Vubiquity and Eluvio Redefine Streaming Economics at NAB 2026

Vubiquity and Eluvio introduce zero-copy streaming to cut costs and unify content delivery for faster, scalable media workflows.... Read more.
Telestream and Grass Valley Partner to Unify Hybrid Media Workflows
Application Development, Cloud, Edge Computing, Media and Entertainment

Telestream and Grass Valley Partner to Unify Hybrid Media Workflows

Telestream and Grass Valley integrate platforms to unify hybrid media workflows across live and file-based environments.... Read more.
Synopsys and NVIDIA Reshape AI-Driven Engineering Workflows
AI, Application Development, Machine Learning

Synopsys and NVIDIA Reshape AI-Driven Engineering Workflows

Synopsys and NVIDIA use AI, GPUs, and digital twins to accelerate engineering workflows and reduce design time and cost.... Read more.
Cisco Expands AI Security and Observability for Agentic Systems
AI, Cyber Security, Observability

Cisco Expands AI Security and Observability for Agentic Systems

Cisco advances AI observability and security with Galileo acquisition and Project Glasswing, targeting agentic systems at scale.... Read more.
ServiceNow Unifies AI Into a Single Enterprise Control Plane
AI, Enterprise Software, Platform Engineering

ServiceNow Unifies AI Into a Single Enterprise Control Plane

ServiceNow embeds AI across its platform, creating a unified control plane for enterprise workflows, data, and governance.... Read more.
Emergence Acquires GemTalk to Reinforce Mission-Critical Data Foundations
AI, Application Development, Infrastructure

Emergence Acquires GemTalk to Reinforce Mission-Critical Data Foundations

Emergence acquires GemTalk to modernize mission-critical data platforms and support AI-driven enterprise application development.... Read more.
Media-as-a-Service Platforms Redefine Cloud Playout and Channel Delivery
Cloud-Native, Media and Entertainment

Media-as-a-Service Platforms Redefine Cloud Playout and Channel Delivery

BCE integrates Vipe to deliver cloud-native playout, enabling faster channel launches and scalable Media-as-a-Service platforms.... Read more.
AI Canvas Reshapes Media Workflows Into Continuous Optimization Systems
AI, Automation, Media and Entertainment

AI Canvas Reshapes Media Workflows Into Continuous Optimization Systems

Dalet Dalia uses agentic AI and multi-agent orchestration to automate and optimize media workflows in real time.... Read more.
Edge Virtualization Gains Momentum as Enterprises Rethink Infrastructure
Cloud-Native, Edge Computing, Infrastructure

Edge Virtualization Gains Momentum as Enterprises Rethink Infrastructure

StorMagic growth highlights demand for edge virtualization alternatives as enterprises adapt to distributed infrastructure and cost pressures.... Read more.
AI Infrastructure Scales Beyond Earth as Power Limits Drive Innovation
AI, Cloud-Native, Infrastructure

AI Infrastructure Scales Beyond Earth as Power Limits Drive Innovation

Orbital explores space-based AI data centers to overcome power and cooling limits, reshaping how inference infrastructure scales.... Read more.